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 Give Aloha at Foodland to Help Us Raise Funds!

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This Friday September 1, the Tax Foundation of Hawaii is participating in Give Aloha, Foodland’s

Annual Community Matching Gifts Program.  This program honors

Foodland’s founder, Maurice J. “Sully” Sullivan, and continues his

legacy of giving back to the community.


How It Works

From September 1-30, customers are invited to make donations of up to $249 to participating Hawaii non-profit organizations at checkout.  Donations are accepted at any Foodland, Sack N Save or Foodland Farms checkout.  Foodland and the Western Union Foundation will match a portion of each donation.  Individuals must use their own Maika’i number to make a donation.  Donations made without a Maika’i number will not be matched.


Matching Gift

The Western Union Foundation has generously donated $50,000 to add to Foodland’s gift of $250,000 to the organizations participating in Give Aloha 2017.  Therefore, the total gift that will be given to all participating organizations combined is $300,000.


How to Donate

At checkout, present your Maika’i card (or provide your number) and inform the cashier that you would like to make a donation to Tax Foundation of Hawaii, code number 77689.  If you do not have a Maika’i card/number, you may request to establish one.  Your donation will be added to your grocery purchase total.  You may donate up to $249 per organization; any portion exceeding $249 will not be matched.  The amount you donate and the name of our organization will appear on your receipt.  Any donation must be payable to Foodland or Sack N Save.


Acknowledgement of Your Donation

Donor names will not be released to our organization.  Therefore, if you would like to us to know of your gift, please contact us directly so that we may properly acknowledge your gift.  You may ask the cashier for a duplicate receipt to submit to us.


Are These Contributions Tax Deductible?

These contributions are tax deductible to the full extent of the law.  Please save your store receipt for tax purposes since it will be the only record you will have of your donation(s).


How Matching Gifts Will Be Calculated

Matching gifts will be calculated at the end of the program.  Our organization will receive 100% of all customer donations given to us, plus our percentage of Foodland and the Western Union Foundation’s $300,000 matching gift.  The portion of the matching gift that each organization will receive will be based on the total dollar amount of customer donations designated to that organization as a % of all customer donations received for all organizations.



Please contact Community Relations at Foodland at (808) 732-0791 ext. 7388 if you have any additional questions.


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